Launching and scaling the German PV & Storage business
Setting up the fastest growing solar company in Germany
To grow its customer solutions business and build on the megatrends of decentralization and decarbonization, E.ON is launching a wide range of new and innovative solutions to enable residential customers to further electrify their lives. In Germany, the first solution of this kind to be launched was the E.ON Aura PV & Storage solution. E.ON Aura provides home owners with the opportunity to generate, store and consume their own solar power whenever they want.
The project at a glance:
- Objective: Develop and launch E.ON’s PV & Storage solution in Germany
- Client: E.ON Germany
- Location: Munich
- Duration: 12 month
- Team: 4 consultants
ECON fundamentally supports the German PV & Storage business in two ways. First, by developing the PV & Storage solution and a proposition for residential home owners for the initial launch, as well as devising a roadmap for the future. Second, by setting up the value chain and organizational model to sell and deliver the proposition, including performance improvements to support the launch and initial scale-up.
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