We will actively promote and optimize our employer brand so that E.ON will become the employer of choice for the best people. Our Employer Branding initiative will position us among the top employers in all the E.ON countries and we will communicate this within E.ON and outside.

 

In 2008, we will continue to implement our employer branding guidelines internationally, launch image and communication campaigns and optimize our applicant management process. Until the final implementation of the initiative, we will introduce employer branding guidelines and monitor compliance with their consistent application across the E.ON Group, further improve E.ON’s standing in employer rankings, increase the number of qualified and international applicants, and introduce systematic “talent relationship management” as an innovative recruitment and retention tool. As a motivating experience for our initiative, we were very pleased to find that we ranked among the top 20 companies in the “Great Place to Work” competition this February. We are very confident that we will be able to build on this great success and further improve our ranking in the future.